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The internet will likely be the largest single thing we build as a species. Tasked with creating and then catering to the world’s insatiable appetite for messages, photos, and streaming video, along with critical systems supporting our financial, transportation, and communication, infrastructures, the internet serves as the central nervous system of the modern global economy.
Design with Ease
Not surprisingly, it takes a tremendous amount of energy to manufacture and power our devices, data centers, and related infrastructural needs.
The energy footprint of the IT (information and technology) sector is already estimated to consume approximately 7% of global electricity. That's too much!
We are a lot of people consuming a lot of internet!
The internet’s energy footprint is expected to rise further, fueled both by our individual consumption of data and by the spread of the digital age to more of the world’s population, from 3 billion to over 4 billion globally.
Watch out for your planet!
How we build and power our quickly growing global digital infrastructure is rapidly becoming central to the question of whether we will be able to transition to renewable energy in time to avoid dangerous climate change.
If data centers and other digital infrastructure are 100% renewably powered, our increasing reliance on the internet can actually accelerate our transition to a renewably powered economy. But, if our growing digital infrastructure is built in the opposite direction, locking us into a dramatic increase in the demand for electricity from coal and other dirty sources of energy that are changing our planet’s climate, it will be far more costly and take an unnecessarily longer time to reach a renewably powered economy.
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